#GeorgeLakoff is an author, linguist and cognitive scientist. He is Director of the Center for the Neural Mind and Society at UC Berkeley. He is the Goldman Distinguished Professor of Cognitive Science and Linguistics at UC Berkeley, where he’s taught since 1972. His research involves the application of cognitive and neural linguistics to politics, literature, philosophy and mathematics. Lakoff applies his work to analyzing political world views and the framing of issues in public discourse. He is working on a neural theory of thought and language that explains how meaningful ideas can arise from neural circuitry and their connections to the body. George Lakoff’s books include Don’t Think of an Elephant!, Whose Freedom?, and The Little Blue Book: The Essential Guide to Thinking and Talking Democratic, among others.